Surface Pattern Collection Project

I've been working on a really fun new project lately - surface pattern design collections. I have always really enjoyed making technical repeat patterns, and recently decided to try to expand into that area of design by getting together some full collections for art licensing. I set up a schedule for myself for creating one full collection every month, and divided the month into four stages of design: inspiration, illustration, pattern making, and presentation. For accountability, I also want to share my progress at each stage at the end of each week. 

So, this is the work I've done this week - the "inspiration" week of my first collection. I think it's really important to focus your design choices somehow. There are so many things I could do, and I usually have so many ideas, that a huge part of the design process is just making decisions about which design elements are right. Sometimes when I design something, it ends up establishing a certain feeling, but a lot of times it wasn't necessarily a feeling I was going for. It's helpful to really think about why and how specific design choices can establish a certain mood.

My inspiration starting point this month was the look of the sky in late November, which expanded to all kinds of things - the trees, the animals, the stillness, the first frost, etc. 

Full-Mood-Board_Adjectives.jpg

After choosing images and physical elements that represented the theme, I also created a color scheme, list of adjectives, a title, descriptive paragraph, and a list of motifs and icons to illustrate. I went through my own photographs to collect reference images and took lots of new photos of things like bare branches and fallen pink leaves. I'll be back next week with all my illustrated icons for this collection - I can't wait to see the whole thing unfold!

 

One Year at Tuck!

I can't believe it's summer already! Mark and I have been at Tuck for one year now. I've loved having the opportunity to get to know so many interesting people here in Hanover - all different backgrounds and experiences, and a very active and involved bunch of people! Of course that means lots of graphic design needs - logos, t-shirts, websites... I've meant to post about some of my favorite Tuck-related projects I've worked on throughout the year, but this will have to be a year-in-review summary post instead! Here are some of my favorite Tuck-related projects so far:

 

A logo and brand identity for Stroll, a new doula service run in New York City by a former Tuck Partner:

 

T-shirt and logo for Admitted Students Weekend:

 

 

T-shirt design for employees of theBOX food truck:

 

 

Logo, brand identity, and app design for Helloable, a social networking app created by a Tuck student:

 

Illustration for the Tuck360 Blog about what to bring for to Hanover for the winter weather:

 

 

And maybe my favorite, the Tuck Winter Carnival Poster:

 

Can't wait to see what the next year brings!

Nurse Practitioner Business Card

I designed these business cards for my sister, who is a Nurse Practitioner at a cosmetic dermatology and women's health office. It was a fun and challenging to make something that reflected the clean, sleek look of a medical office while also incorporating her own personal style. They also have a space to write the patient's next appointment on the back. I love how they turned out!

Painting and Palettes

I spent a lot of time working on village illustrations today. Below is an in-progress shot of an Austrian ski village - perfect subject matter for this snowy season. 

I love looking at my palette halfway through a painting and seeing all the colors in the actual piece swirled together. I've found that if my palette looks good, the color scheme on the painting is usually working too!

Invitation Samples

Mondays in January means lots of wedding invitation samples going out. Every morning, after reading my email, making a schedule for the day, and drinking my coffee, I get any print orders and sample requests ready to ship. I like to get as much administrative stuff out of the way as possible and leave the rest of the day free to create new things. 

After dropping these at the post office, I also stopped by our local art supply store, Bean's, to pick up some more Arches cold press watercolor paper. I spent the rest of the afternoon working on my European Villages calendar - today I was working on Balzers, Liechtenstein. Calendars are so time consuming, because you need TWELVE completed pieces to have a finished product, but I've always enjoyed having calendars. I love thinking of a theme, then matching the image to the month.  

I also enjoyed the last of my macaroons from my class yesterday afternoon!

Tote Bags for the Caribbean

I recently created these totes to use as welcome bags for guests arriving at a client's wedding. They feature a pastel-colored map of St. Barth's. I had to make one to keep for myself too!